
It’s no secret that the crypto market has been abuzz with excitement lately, and VanEck’s latest move is likely to turn up the heat.
You’ve probably seen their new Ethereum-focused ad, “Enter the Ether,” which has racked up over 1,000 reposts and 170,000 views in a remarkably short time. The 37-second spot has garnered praise from industry insiders, but what’s really got people talking is what this might mean for the future of crypto investments.
As VanEck builds on its previous campaign momentum, you can’t help but wonder: what’s next for this ETF, and how will it impact the market?
<blockquote class="twitter-tweet" data-media-max-width="560"><p lang="en" dir="ltr">enter the ether 🫴 <a href="https://t.co/YXgKQFP5Nr">pic.twitter.com/YXgKQFP5Nr</a></p>— VanEck (@vaneck_us) <a href="https://twitter.com/vaneck_us/status/1793755768837251281?ref_src=twsrc%5Etfw">May 23, 2024</a></blockquote> <script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
SEC Approval and ETF Launch
After months of anticipation, the SEC has given the green light to 19b-4 proposals for spot Ether ETFs, paving the way for VanEck and other asset managers to launch their respective funds.
You’re now one step closer to investing in Ethereum through a spot Ether ETF. VanEck is leading the charge, but other asset managers like BlackRock, Fidelity, and Invesco also received approvals.
Although the SEC still needs to greenlight each ETF’s S-1 filing, you can expect these funds to start trading in a few months.
This development is a significant milestone for the crypto industry, and you can expect more investments pouring into Ethereum.